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Signal & Flow UX Guides

Why isn't my website working?

Practical guides for small business owners who are getting visitors but not getting enquiries. Plain English, no jargon. Just clear answers to the questions you're actually asking.

0 visitors arriving, no enquiries
Why isn't my website getting enquiries? You're getting visitors but the phone isn't ringing. The most common reasons, and how to start fixing them. Read article ›
visitors ↑ enquiries →
Getting website traffic but no calls or enquiries? Your analytics show visitors. Your phone doesn't ring. Here's what's usually happening and where the journey breaks down. Read article ›
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Why is my website not converting visitors? The four most common conversion killers on small business websites, including a quick self-audit checklist. Read article ›
Why aren't your existing visitors getting in touch? The gap between visitors and enquiries is almost always fixable without more budget. Here's where to look first. Read article ›
Why isn't your website turning visitors into customers? The patterns that appear most often when websites fail to convert, and what's usually behind each one. Read article ›
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What is a normal website conversion rate for a small business? What to expect, why most sites fall short, and what it means if yours is below average. Read article ›
Why website visitors don't convert: the psychology behind it Conversion isn't just a design problem. It's a human behaviour problem, and understanding doubt is where to start. Read article ›
enquire so close, never converting
Why do people leave without buying? They looked, they were interested, then they left. The reasons are usually more fixable than you think. Read article ›
friction friction progress interrupted
Why do visitors hesitate before getting in touch? The small moments of friction and doubt that quietly push people away before they reach out. Read article ›